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The Most Profitable Digital Marketing Channel for Businesses


The Most Profitable Digital Marketing Channel for Businesses – Digital marketing channels are platforms that you can use to reach your audience or target customers, containing information about your brand, product, or service.

Besides helping get information about the products or services you sell, using a website can also be one step closer to your marketing goals. Not all digital marketing channels are suitable for every goal of your business. Some are more suitable for specific audiences, so you need to know which channels are ideal for your business.

Here are the five most profitable digital marketing channels for businesses.

1. Website


A website is one of the must-have tools for your business because this platform can display details about your business brand, products, and services. Various studies have also stated that the website platform is effective even more than 50%. Whatever business you are in, you should still have a website.

2. Social media


Social media currently has very many users, estimated at around 4 billion people. Growing not only for personal communication, one of which is to run a business.

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Many social media can be used, including Instagram, Twitter, Facebook, Linked In, and others. Besides, social media for basic features can be used for free.

3. Email


Email marketing is considered one of the effective online marketing methods. By 2021 it is estimated that email usage will be more than 3.9 billion. Apart from that, email is also one of the cheapest platforms, with an adjustable delivery schedule feature to save you time and money.

4. Search Engine Optimization (SEO)


Having a well-designed website will not necessarily result in the ideal number of visits. For this goal to be achieved, SEO is needed.

SEO aims to place a website in the top position on a search engine based on specific keywords. If a website is in the top position in search results, it has a great chance of being visited by visitors.

5. Google My Business


Google My Business is a quick & easy method for businesses, products, brands, artists, and organizations to manage their online profiles with Google.

Through the Google My Business dashboard, you can manage up-to-date information about your business on Google.

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